What if Monsanto:
- Instead of forcing farmers to buy new seeds each season, charge a licensing fee, which is a % of their crop yield each season. A very sustainable process, which will give Monsanto a yearly guaranteed income.
- With all their resources, they can research and modify seeds to use less water, natural fertilizers, have better endurance and generate higher yields; instead of taking the chemical fertilizer route.
Those are two most relevant thoughts that I have, but I am sure that Monsanto can come up with even more ways to build a sustainable business process.

No comments:
Post a Comment